What are the Content Creation services offered by Sensorpix Digital Content?
1 Photography and Post-processing
Professional photographic storytelling goes a long way towards visually communicating your brand, event, or newsworthy content online. The old saying "a photo speaks a thousand words" holds up when deliberating visual online content messages. But not any old photo will do. Sensorpix Digital Content brings years of media experience and photographic storytelling.
Photography & post-processing includes:
1 Photography for online marketing content creation, for example, headshots, events, products, branding, drone images and video.
2 Post-processing includes basic and advanced photo editing
3 Online delivery of images
With Sensorpix, you have visual communication knowledge, experience, and expertise.
2 SEO Content Writing/ Blogging
Getting your written message online in today's digital environment has never been more crucial. As small and medium-sized enterprises move online en masse, you must also consider your online presence. Sensorpix Digital will create an effective digital copywriting communication campaign that will keep your business or organisation ahead of your competition while keeping your customers informed. All online text-based writing services offered by Sensorpix Digital include editing and proofreading.
SEO content writing/ blogging includes:
3 Website pages
4 Company bios
5 Email marketing copy
Our content creation quality is based on the EAT principles:
E for Expertise, A for Authority and T for Trustworthiness.
3 Social Media Meme Creation
Create an effective social media meme campaign that delivers a potent online message to your target audience. Memes are a popular means to combine text and visuals into a communication artwork that best represents your brand, business or organisation. Memes are built for social media. We create the memes as per your requirements and specifications.
What are the SEO services offered by Sensorpix Digital Content?
1 On-Page Search Engine Optimisation (SEO)
Are you looking to increase your website's visibility and reach a wider audience? Search Engine Optimization (SEO) is the key to achieving those goals. In today's competitive online landscape, mastering the art of SEO is essential for businesses and website owners alike.
On-page optimization involves the following functions:
1 Choosing SEO and reader-worthy headlines and subheadings (following keyword and topic research to identify target audience).
2 Appropriate use of photos, images, videos, infographics, bars and charts.
3 Content layout & effective content writing using a plain writing approach
4 Internal and external link building
5 Metadata and tags
Whether you are a small business owner or a larger organisation, our practical advice will help to boost your search engine optimization and achieve success in the digital realm. We provide both On-page and technical SEO services. Let's get started!
2 Keyword research
Are you looking to unlock the potential of your website and boost your online visibility? Keyword research forms the foundation of any successful SEO strategy. By understanding what your target audience is searching for, you can align your content to meet their needs and outrank competitors. Get ready to unleash the power of keyword research and unlock the full potential of your online presence. Perform in-depth keyword research relative to your industry to maximise your website ranking potential and get ahead of your online business competitors.
Keyword research involves:
1 Establishing keywords related to the core topic of the article.
2 Performing a general online search on the viability of a topic and what questions are being asked regarding the topic.
3 Use a keyword research tool such as Google Keyword Explorer or Ubbersuggest to gather keyword metrics such as Search Volume, SEO Difficulty, Paid Difficulty, Cost-per-click, keyword idea generators and keyword visualisation
4 Keyword tracking and performance
3 Repurposing content
In the fast-paced world of digital marketing, staying ahead of your competitors is essential. One strategy that can give your website an edge is repurposing content. By transforming existing content into something fresh and valuable, you can boost your SEO ranking and attract more organic traffic. The beauty of repurposing content lies in its versatility. You can turn a blog post into a video tutorial, repackage a series of articles into an ebook, or transform data into an engaging infographic. Not only does this approach save you time and effort, but it also allows you to reach a wider audience. When repurposing content, it's important to remember your target keywords. By incorporating these strategically in your new content, you can improve your chances of ranking higher in search engine results. Additionally, repurposed content can help you build authority and credibility in your niche and attract links and social shares. So, let's turn your old content into gold and supercharge your SEO ranking!
What is SEO?
SEO is a long-term goal to organically grow your website’s (free) online traffic. Search Engine Optimisation (SEO) is an online marketing practice that considers the best strategies to boost your website’s presence in the search engine rankings page (SERP), such as those provided by Google or Microsoft’s Bing search engines. Through the strategic use of industry-related keywords and other SEO tools and strategies within your website’s on-page text, your website’s visibility can be promoted to the relevant search query.
What is a search query?
A search query is the keywords or phrases that a user types into the search engine when looking for an answer to a particular question they have in mind. The query is referred to as user intent. Naturally, these questions are usually associated with solving a problem. SEO intends to answer that particular question by providing the most relevant information to that query.
How can Sensorpix Digital help my brand with SEO?
When creating content for your brand, we use the EAT principle - Expert, Authoritative, and Trustworthy content. Content created with EAT principles in mind will, over time, deliver traffic to your website. Sensorpix Digital will create reader-friendly content indexed favourably by search engines, and over a period of time you should start to see results in your marketing investment into SEO.
How long does it take to see results with SEO?
SEO is a medium to long-term investment in your online marketing. While SEO is a more affordable option to pay-per-click (PPC) advertising (e.g. Google Ads), it is not a precise science and may take some trial and error to find what works best for your website. Search engines often alter and update their algorithms, which may affect your SEO strategy. You should expect results within six months, but a 12-month or longer campaign is strongly recommended for the best results.
Please do contact us should you wish to discuss our content creation & SEO services further.